Doodle your way to success


Are you a doodler?

Always scribbling and squiggling away in meetings or whilst you’re on the phone?  Ever considered your doodles a valuable problem-solving resource?


Well, me neither, until I was introduced to The Back of the Napkin. 

The premise of the book is  solving problems and selling ideas with pictures.

Dan Roam approaches the idea that thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights with others.  He believes that, used properly, a simple drawing on a  napkin is more powerful than Excel or PowerPoint (and some would argue less excruciating to sit through).


He has a point.  I have never considered myself a visual thinker.  I am a self-declared wordy person, and proud.  But, there is a tendency with words to over-complicate and over-compensate. A misplaced comma can result in a whole host of ambiguities.  But a doodle can help us crystallize ideas, think outside of the box, and communicate in a way that other people can understand easily.

The strategies in this book take advantage of everyone’s innate ability to look, see, imagine and show.  So if you’re stuck in a creative rut, get your hands on a copy of this book, pick up a pen, and doodle your way to success.

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